Hey, we’re Keep it Simple. Nice to meet ya!
Our story kicks off in 1994 with brothers Bert and John Jacobs. They started with a measly 78 bucks, a couple of PB&Js, and a big dream. What began as a humble gig selling custom tees out of a van evolved into the unstoppable optimistic brand known as Life is Good.
Three decades later, we’re the experts in high-quality, custom tees, and we're stoked to help other businesses craft their own.
So let's create something amazing together, one shirt at a time!
